Skip to main content
Forms are how leads enter Nudge from your website. Each form gets a public URL you can link or embed; a submission creates a contact and, because that contact lands in a state your automations watch, the follow-up starts immediately. Form filled at 9:02, AI call at 9:41.
The forms list with submission counts and active status

Building a form

Pick fields from your fields registry, so a form question writes straight into a real contact field with no mapping step. Toggle a form inactive to stop intake without deleting its history; submission counts and last-submission dates stay on the list. If you’ve set a Terms page or Privacy policy page under Branding, every form names them in one line above its button, with links, in the language the form is showing. Booking pages show the same line.

One form, several languages

A form can be written in every language your workspace sends in. Open the form and use the language pills at the top of Details: the first is the form’s main language, and each of the others holds its own title, sub-title, button, field labels and choice names. Leave a word empty and that language shows the main one there. A translation only renames things, so a choice someone picks in Turkish lands on the contact exactly as it would in English, and your automations don’t need a version per language. Visitors see the language of the website the form sits on, when you’ve written the form in it. The language they filled it in goes onto their contact as Language, so what Nudge sends them next is in that language too.

Putting it on your website

Under Share, Copy embed snippet gives you two lines to paste where the form should appear. It’s the same code as the booking page embed: the form opens in your website’s language, grows to fit with no scroll box, and tells your website when someone sends it (which form, never what they typed). Forms you embedded with the older iframe code keep working, but they always open in the main language. An embedded form has no background of its own: it sits on your page and shows light, day or night. If your website is dark, add data-theme="dark" to the first line, or data-theme="auto" to follow each visitor’s own light or dark setting.

Repeat submissions

When someone submits a form again, the automations that already ran on them can run again once they match the automation’s conditions. That includes people who wrote to you after the first time. The resubmission on its own sends nothing. You can switch this off under Workspace setup → Forms, in the Repeat submissions card. See Once per contact.
Point different forms at different offers (“Warehouse jobs” vs “Forklift drivers”) and use a form-specific field as an automation condition to route each audience into its own workflow.